Marketing & Demand Gen Teams

Maximize GTM Efficiency by Building the Right Pipeline

Build and convert pipeline in the most optimal micro-markets. Drive targeted upsell / cross-sell. Spot, amplify, and act on faint market shifts to crush your competition.

Build the right pipeline in the right places

Optimize pairings of SDRs, reps and territories for peak efficiency

Complete visibility into GTM execution

See SkyGeni in action

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Pinpoint Optimal Micro Markets

Spot exact combinations of verticals, segments, and products with favorable tailwinds.

AI-Driven Installed Base Pipeline

Build targeted cross-sell / upsell pipeline to grow Customer Lifetime Value.

Align Sales and Marketing

Transform finger-pointing into collaboration with shared understanding of quality pipeline.

Collaborative Growth Planning

One-stop modeling for seamless collaboration across teams.

The Struggles Marketing Teams Know Too Well

Sales and Marketing Blame Game

No shared understanding of what pipeline converts at high rates and fast.

Misalignment With Actual Customer Profile

Overemphasis on outdated Ideal Customer Profile definition.

Poor Conversion Rates

Pipeline investments not calibrated with emerging market shifts.

Invisible Bottlenecks

Improving GTM efficiency requires identifying specific chokepoints.

Inability to Derive Actions From Static Dashboards

Static dashboards don't prescribe actions.

Suboptimal Decision Quality

Decisions are only as good as the insights they're based on.

Why Customers Choose SkyGeni

Justin O'Sullivan, Head of RevOps, ColorTokens

"SkyGeni gives us critical trends and actionable insights that we don’t get from our other traditional Revenue Intelligence tools. With SkyGeni we get predictive insights and know where to focus to win. We rely on SkyGeni to plan, run and grow our business.”

Ben Sullivan, EVP Sales, Invoca, a Silverlake Waterman portco

“SkyGeni has been instrumental in driving sales productivity improvements. SkyGeni’s detailed insights on Rep and Segment level performance enable us to take the right corrective actions and fine-tune our sales investments with precision. We use SkyGeni to set more effective goals, transform rep performance, and drive more efficient and predictable growth at Invoca.”

Frank Kenney, Head of Sales Strategy & Enablement, Cleo (& former Gartner Analyst)

“SkyGeni brings clarity to the leading performance indicators that matter most by connecting data from CRM, Revenue Intelligence and LMS systems with the right context. SkyGeni is the only platform in our ecosystem that is focused on establishing the critical situational context that we need to deliver the outcomes we want.”

Identify Sweet Spots. Amplify Winning Plays.

Build pipeline where it converts best

Pinpoint micro-markets that actually win

Harness SkyGeni AI to surgically pinpoint micro-markets at the intersection of vertical, segment, product, geo, and any other custom dimension where win rates and cycle times are trending favorably.

Continually calibrate and optimize campaign investments

Shift campaign spend and focus toward what’s working, and cut back where competitiveness is slipping. Stay agile and data-driven with live feedback loops.

Outmaneuver your competition by spotting and acting on emerging market shifts

Go beyond surface-level insights. SkyGeni performs millions of calculations to reveal hidden nuggets that are impossible to discover with traditional static dashboards.

Expand Customer Lifetime Value with AI-powered upsell / cross-sell recommendations

Spot white space in every account

Visualize and update penetration by product family at each installed base account to reveal gaps, and competitive takeaways - no more messy spreadsheets or partially correct CRM data.

Identify ready-to-buy accounts with propensity AI

SkyGeni’s recommendation engine uses collaborative filtering and market basket analysis to determine the next best product for every customer - based on actual buying patterns.

Build high-quality expansion pipeline with confidence

Target the right product for every account. Align with Sales to build high-conversion cross-sell and upsell pipeline that expands CLTV without wasted effort.

Match the right channels to the right micro-markets

Identify high-performing lead sources

Uncover which channels drive the highest-converting pipeline in each micro-market - so you double down on what works and cut what doesn’t.

Set granular goals by channel and market

Define specific pipeline creation targets for each lead source within each micro-market. Align campaign planning with what’s proven to convert.

Track performance across the full funnel

Monitor channel effectiveness by region, segment, or product line. Tie every lead back to win rates and revenue - not just volume.

End the Sales-Marketing blame game

Fix the gaps between demand and revenue

Spot where demand fails to become revenue. Uncover disconnects between lead gen and closed-won pipeline - so Sales and Marketing can fix them together.

Focus campaigns on what sales can win

Analyze win rates and cycle times across segments, sources, and product lines. Double down on the plays that consistently turn into revenue.

Build a shared definition of pipeline quality

Create a shared, data-backed definition of great pipeline. Align on what converts at best rate and fast - and build a GTM engine where everyone owns the outcome.

Integrations

SkyGeni integrates seamlessly and securely with the products you already use, making it a snap to get started.

Accelerating growth together

Ready to scale smarter?

Partner with SkyGeni to build and progress the right pipeline, optimize performance in real-time and accelerate predictable revenue growth - powered by Explainable AI.

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